Instagram for newbies: Getting started & orientation.

A professional Instagram presence can be set up without much prior knowledge. In this event, participants will receive an overview of the most important Instagram functions and formats: different account types, the structure
© Joey Huang/unsplash

A professional Instagram presence can be set up without much prior knowledge. This course provides participants with an overview of the most important functions and formats of Instagram: different account types, the structure of the feed and key formats such as posts, reels and stories. In addition, basic aspects of image and video design as well as simple ways to increase reach will be presented.
Instagram will also be categorised as a public relations tool for cultural institutions. Questions of target group orientation, simple forms of content planning and typical do's and don'ts are dealt with. A short practical phase allows for initial hands-on experience. The event is expressly designed as an introductory format and offers space for questions and exchange.

Wednesday, 18 November 2026 | 9 am to 12 noon

Location: DA, Kunsthaus Kloster Gravenhorst | Hörstel

Further information

Target group

The event is aimed at cultural actors who already have basic experience with Instagram and would like to develop their content more strategically, creatively and narratively.

Speaker

Victoria Höwische is a trained social media manager and has been responsible for social media at Münsterland e. V. since 2019. Her responsibilities include strategic planning, operational implementation and analysing social media content. Through continuous collaboration with social media influencers, cross-channel perspectives are incorporated into the work.

Fee

15 euros (incl. conference drinks)

Registration deadline

11 November 2026

Note on participation

Participation requires a smartphone or tablet with an installed Instagram app and an active, functional account.

Notes on accessibility

The seminar room is barrier-free accessible. Further information on the accessibility of the DA, Kunsthaus can be found here.

REGISTRATION

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Your contact person

Andre Sebastian
© Münsterland e.V./Anja Tiwisina
Andre Sebastian
Head of Münsterland Cultural Office
Art & Culture Foundation
Cultural Academy

0049 2571 94 93 23

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